Una Tiers took a run-in with the law and turned it into a book, uniquely using the experience to relieve stress. Here, she offers numerous marketing suggestions in varying media and explains her take on the publishing industry.
1. Pretend for a moment I’m a reader looking for my next book. Pitch me your book in five to ten sentences.
Judge vs. Nuts is about a lawyer, a goldfish and a dead judge. It explores Chicago and murder. It will make you laugh. I think you will like my characters, puns and self-effacing remarks.
2. What motivated you to become an indie writer?
Honestly, a judge tried to arrest me and I eliminated my stress by murdering him (on paper). Occasionally I added to the details, adding more victims as warranted. Pretty soon I discovered mysteries outside of Sherlock Holmes and the result was Judge vs. Nuts. Book signings became a hobby and I learned something at each one.
3. What is your opinion of the future of publishing?
Self-publishing has clearly rocked the publishing industry to its foundation. It presents many opportunities for new authors. My Kindle is packed with new authors and those without big exposure and I love what I am reading. It isn’t pushed into what the big houses feel will sell.
E-books are here to stay, without a question. I think they will exist companionably with print books. The combination of e-books and self-publishing opportunities is also changing the publishing world and making it attainable to make your dream of writing a book come true.
At the Chicago Tribune book festival last year, e-books were almost ignored. People toted around huge bags of paper books. I don’t expect that to change but what an opportunity we have with the electronic options.
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