Bob Russell

Bob Russell is a Christian author who has been traditionally and self-published. He explains the many different ways he’s used to successfully market his books.

1. Tell me briefly about your latest book – what is it about and what motivated you to write it?

My recent e-books include three in the Christian Concepts Series: The Church, The Christ, and The Christian, plus one missions-oriented book.

My personal favorite is my e-book God’s Nature: Sonlight Sunlight, which shows amazing alignments between science and Scripture. This book has received great reviews from a wide variety of people from internationally-known theologians, women’s ministry leaders, full-time homemakers, and long-term prisoners. It is part of my Christian Concepts Series of three books which use biblical analogies to explain complex Christian topics in easy to understand and memorable ways. The original print version of this series received 11 literary awards. All of my books contain a “Think and Grow” section at the end of each chapter which is ideal for personal or small group study.

My most unusual book is one in which I edited the wire recordings of martyred missionary Jim Elliot (Jim Elliot: Recorded Messages). As a child I lived in the Elliot home for a time. Jim was one of my Sunday School teachers and his father was my spiritual mentor for years.

2. How have your sales been?

Because I write in a small niche market where having a strong name awareness is important, my sales have not been as strong as I would desire but they have been steady. It is important to note my writing goal: “I’d rather write what the Spirit guides and have no readers, than to appeal to more readers without the Spirit’s guidance.”

3. You’ve used both self-publishing and traditional publishing. Which do you prefer, and what are the pros and cons of each?

Previously, I published four print books through two publishing houses. Later I switched to self-publishing (five e-books and one print book to date). Using “draft2digital” has many advantages for me. It is much faster, I have better control, greater distribution options, higher royalties, etc. Continue reading

Jerry Knaak

dark-terror-poster

Jerry Knaak stays busy not only writing, but building a community around his work. Read about the numerous marketing and promotion methods he uses.

1. Tell me briefly about your latest book – what is it about and what motivated you to write it?

My latest book is called The Dark Terror, the third in a probable trilogy. My 12-year-old son came up with the title. It tells the continuing story of Elizabeth Danae Rubis, a newly-minted vampire who has been terrorizing the San Francisco Bay Area as she adjusts to her new existence.

2. How have your sales been?

Sales can always be better. As a new author I am constantly seeking ways to grow my audience.

3. You began your writing career later in life than many authors. Talk a little about this.

I have been writing professionally for 25 years or so, but mostly in sports. I started a blog almost six years ago. Writing isn’t new to me. I was the editor of my high school newspaper; I wrote for the cruise book when I was in the Navy; and I became a journalist and sports writer. I tried my hand at a few short stories but they have been lost to the wind. Vampires have always intrigued me and I fell in love with the genre at an early age. I always figured that if I ever wrote a novel, it would be about vampires.

I started the first book in 2011 but set it aside after some negative feedback. I really didn’t know what I was doing. In January 2016, I picked it back up again, rewrote it from the first person perspective and it took off. After complaining that I always felt like I was late to the dance (on trends, literature, music, etc.), my best friend told me: “Because you’re worried about what time the dance started.”

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Diana Nixon

Belarusian author Diana Nixon has realized numerous benefits with self-publishing and has begun her own fantasy book series.  Learn more about the sites she uses to promote her work and the one thing any author needs to ensure quality writing.

1. Give me the “elevator pitch” for your book in five to ten sentences.

The name of the book is Love lines.  It’s the first book of a fantasy series under the same title.  It shows the inner world of supernatural beings, their talents and powers.  Love lines is a story about beautiful love and true friendship. It’s a book for all ages with some humor and complicated relationship.

2. Have you been traditionally published?  Why or why not?

I’m a self-published author and I’ve never published my books traditionally.  Before publishing my first book I read a lot of blogs discussing the advantages and the disadvantages of self-publishing.  The control over the process was the main thing that made me choose self-publishing.  I can create covers I like, I don’t have to make changes about the book which I wouldn’t like, and I can choose marketing techniques I’m sure will be successful.  And finally, I want to be sure I have done everything possible and maybe even impossible to promote and sell my book, as sometimes the authors are not satisfied with the same work most publisher do.  I know how I want things to be done and I’m sure no one else can do them better than I do.

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